TICKER: M
BIAS: SHORT
SUPP: 25.5-25.7
RES: 26.25, 26.83, 27, 28.5
GAP%: -17
AVGV: 8.4M
ATR: 1.71
FS%: 14.26
NEWS: Macy's (NYSE:M) falls sharply after the department store operator lowers full-year guidance to a range of $3.95 to $4.00 from $4.10 to $4.30 prior and $4.23 consensus. Full-year comparable sales growth of 2.0% is anticipated vs. prior +2.3% to +2.5% prior view. The company also reported that holiday sales were up 0.7% on an owned store basis and up 1.1% on an owned plus licensed basis. Both marks were lower than expectations.
TRADING PLAN: Look for opportunities to get short on pullbacks.
NOTES: The selling seemed to be very aggressive early in the morning and I noticed that the price could not get above $26.30 and took a feeler at $26.23, hoping that I would get a pop back up to the $26.80 area to get my full position. That didn't happen and so I just trailed my small trade until I got out at $25.88.
Execution detail:
Date/time | Symbol | Side | Price | Position |
---|---|---|---|---|
2019-01-10 09:36:57 | M | sell | $26.230 | short |
2019-01-10 10:28:36 | M | buy | $25.880 | 0 |
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